From UdK Laden to UdK:shop
The idea to sell products of UdK Berlin students online is not new and was born in 2001 from a student project, "UdK Laden." Twenty years later, this finally became the UdK:shop. In 2020, the team of the Marketing and University Events Department of the UdK Berlin - Dr. Michaela Conen (Head), Insa Ruckdeschel (Project Manager), and Mona Völkel (Trainee) joined forces with teachers and students of the Design for Business and Advertising class of the Visual Communication course (Faculty of Design). And a new digital place was created where the works of UdK Berlin students are presented and sold. They completed the strategy in three semesters from 2020 to 2021, and the UdK:shop went online in October 2021.
Our thanks go to Prof. Uwe Vock and Gosia Warrink, to the teaching assistants Sonja Knecht (text), Attila Hartwig (photography), and Claudia Malecka (tutor), as well as to all students who helped to develop the UdK:store:
From the Design for Business and Advertising class of the Visual Communication program:
Adel Alameddine, Anna Beilmann, Jasmin Bina Khahi, Nil Cakmak, Jonas Gerber, Dominic Gollanek, Rachel Haase, Ferdinand Kirsch, Thomas Kuhn, Ha My Le Thi, Guy Levi, Niclas Moos, Josefine Nitzsche, Katica Pejic, Martha Plättner, Eymen Sahin, Manou Schatton, Robyn Steffen, Maija Suipe, Nora Veismann, Isa Zappe.
From the product design program:
Neïl Benhidjeb, Theresa Schwaiger
From the Social and Business Communication program:
Charlene Kilthau, Nadine Mourad, Alex Röschel, Lina Sastimdur, Svea Theiler
The UdK:shop still has its permanent place at Einsteinufer 43, 10587 Berlin.
Please feel free to visit us. We look forward to seeing you!